Job Profile: Digital Account Manager
Primary Objectives of the Job:
- Drive revenue growth in Jamaica by selling Digicel Business Digital Media and Customer Engagement solutions, including Google and Programmatic Advertising, Social Media Advertising, Creative Services, and Omni-Channel Messaging
- The role is responsible for acquiring new business, expanding existing accounts, and positioning Digicel Business as a strategic digital partner.
Main Duties and Responsibilities:
Revenue & Growth
- Deliver assigned monthly and annual digital revenue targets.
- Prospect, develop, and close new business across priority sectors.
- Grow existing accounts through structured account planning and cross-sell initiatives.
- Maintain strong pipeline coverage to achieve targets.
Consultative Selling & Account Leadership
- Lead client discovery sessions and develop tailored digital advertising and customer engagement solutions.
- Present clear, outcome-driven proposals and negotiate commercial terms.
- Act as the primary commercial contact for assigned accounts, managing renewals and expansion opportunities.
Execution & Performance Management
- Collaborate with internal teams to ensure seamless campaign delivery.
- Monitor campaign performance and lead optimization and review discussions with clients.
- Resolve client issues promptly to protect long-term relationships.
Forecasting & Market Development
- Maintain accurate pipeline and forecasting in Salesforce.
- Provide weekly forecasts and monthly performance updates.
- Build senior-level relationships and represent Trend Media at key industry engagements.
- Contribute market insights to support product and solution development.
Academic qualifications and experience required:
- Minimum of a First (1st) degree in Business, Marketing or Science (or equivalent professional qualification).
- 2-3 years’ experience in sales and advertising
- 2-3 years of customer service experience
- Must be highly organized with strong attention to details and results driven.
- Requires good verbal, written and interpersonal communication skills.
- Must be able to work with a variety of software packages, which include but are not limited to MS Word, Excel, PowerPoint etc.
- Proficiency in Power point and excel is key.
- Experience in and with digital media sales and /or digital TV would be considered an asset.
Functional Skills:
- Strong commitment to sales excellence and customer service.
- Ability to work effectively across cross-functional teams.
- Self-driven, organized, detail-oriented, and able to lead others.
- Confident presenter with the ability to simplify complex solutions.
- Able to work in a fast-paced environment with shifting priorities.
- Creative, resourceful, resilient, and solutions focused.
- Strong team player.
